Digital Marketing Trends in 2022
It’s a new dawn, it’s a new day, it’s a new year! And we are back with our trademark digital marketing trends 2022 for this year! While the short video format and the audio-social ruled the roost last year, 2022 seems to be the year of content and creativity!
Sure, digital marketing is a dynamic field, but 2021 saw a tsunami of changes! From Facebook becoming Meta, getting ready for what it calls the Metaverse, and short video format and voice taking centre stage across the social media landscape, 2021 paved the way for more ways to innovate and create. The digital marketing trends 2022 holds a plethora of opportunities that will help brands and businesses market their products and services in more innovative ways than ever before.
Trend 1: Era of Reels
Trend 2: Shorter form of Ads
Trend 3 :Longer form of content
Trend 4: Video platform of LinkedIn in 2022
Trend 5: Twitter Spaces
Trend 6: Zero Link Searches
Trend 7: Influencer Marketing Scope in 2022
Trend 8: Reviews Defined
Trend 9: Virtual Assistants would take over in 2022
Trend 10: Rise of Metaverse
Trend 11: Semantic Searches
Trend 12: Online Events
Trend 13: Hyper-Personalization
Trend 14: Bharath Market will overtake Indian Market
Watch this video for more details on the digital marketing trends 2022 by Sorav Jain!
Sorav Jain, India’s leading digital marketer, and Instagram Influencer, has predicted in his digital marketing trends 2022 report that this new year is going to be a big year for marketers and creators in the field of digital. With foresight suggesting that LinkedIn might enter short video, as well as a live audio format, giving businesses expanded avenues to explore and express their business, Twitter’s Spaces all set to go big, and also that 2022 will be the era of Reels, short form of ads, and longer form of content, no click Search, and more, digital marketing trends 2022 predicts that this year is all set to be more dynamic than ever!
Long gone are the days when Sustainability was a brand add-on or a seasonal campaign…
Digital attention is becoming harder to earn and easier to lose. Static ads struggle to…
Trust has become the most valuable currency in digital marketing. As data breaches, privacy concerns,…
Attention can no longer be demanded. It has to be earned, moment by moment. Interactive…
Personalisation used to mean inserting a name into an email subject line. Today, that approach…
Healthcare has changed. Not in how care is delivered, but in how care is discovered.…