+91-9176402555

Mon-Fri : 9AM-6PM

bde@echovme.com

online support

echoVME Digital

1A, Sapna Trade Centre, 135, Poonamallee High Road, Pursaiwalkam, Chennai 600084

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Helped CashKaro Open Windows Of Opportunity Nationwide

Success Story of A CashKaro

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CashKaro’s campaign involved building brand awareness, advertising, community management, social customer service, social listening, competitive analysis, social commerce and social selling.

Our Main Focus Was:

  • To make the brand a known name in the social media channels.
  • To create a strong brand impression in the minds of the audience with content that the audience could well connect to.
  • To creatively incorporate current affairs elements with the posts.
  • To create comics-based content showcasing real life situations to help the audience under the brand better.
  • To leverage Bollywood as a source of our content to appeal to the audience in a unique manner.

Our aim was to make the brand as the talk of the town and boost them to become a dominant player in the market segment.

Strategies We Implemented

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  • Everyday promotional tweets promoting the deals run by CashKaro were tweeted regularly.
  • Influencer relationships were kick started where we acknowledged every famous Twitter personality from India by sending them a customized mug branded by CashKaro.
  • Making conversation with target audience on a daily basis to grow the follower base, leading us to establish a solid ORM structure.
  • We created a well-designed content buzz ahead of the IPL and FIFA world cup.
  • The three-day Great Online Shopping Festival was promoted with much élan and grandeur

Results We Obtained

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+91-9176402555

Mon-Fri : 9AM-6PM

bde@echovme.com

online support

echoVME Digital

1A, Sapna Trade Centre, 135, Poonamallee High Road, Pursaiwalkam, Chennai 600084

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