AI vs Human Creativity: Finding the Right Balance in Marketing Campaigns

Since its inception in 2022, there have been countless and continuing discussions on AI vs humans, whether it be in healthcare or marketing; AI is present almost everywhere now. With AI, the marketing industry has blown up crazy, from content…

Chennai is no longer just an industrial and cultural powerhouse; it’s fast becoming a digital-first city. With skyrocketing internet penetration, mobile-first consumers, and supportive government initiatives, 2025 marks a tipping point for businesses. Doing digital marketing for local businesses is…

Schema has evolved massively over the years, from a simple SEO enhancement tool is has become a critical component of AI-driven search algorithms. Schema is emerging as a critical driver of visibility, click-through rates, and digital discoverability. Its integration with…